with the true qualities of a fully integrated designer and solid brand and content strategy experience. Last year‘s contribution to WOW’s content strategy—a social media video hub for a global Latin America audience—spurred much of Wow’s videos to go viral, all this while simultaneously working at MTV as a senior motion creator. In 2016, spearheaded the Complex Networks Snapchat Discovery team as a Managing Art Director, developing content strategies that helped grow their followers base. Before Complex, worked as the creative lead for CT Corporation, a legal and compliance company, mainly developing an art managing system to execute efficient workflow facilitating all external marketing initiatives.  


Reel

Contains relevant work done for Snapchat Discovery channel at Complex, ComplexCon 2016 and released 3D projects. 




About Content Strategy/Content Creation


What would human thought be without visual language?
Thought without symbols it’s virtually impossible.
Visual language biases perception, shapes our identity: the thing becomes a different thing with a symbol attached to it.
Symbols create stories.

Those who understand visual language, manipulate symbols to suit their purposes. Visual language is key to develop an authentic brand strategy.

Strategy and creativity, cleverly aligned, create a unique brand —for which people believe there is no substitute. Successful visual language creates a memorable experience for the consumer. It is a creative solution leveraged by a Content Creator —like me.

True creative expertise uses a wide array of techniques, facilitating visual elements to tap into the stories that matter to people.